Sionic Mobile: Pushing the Barriers of Mobile Commerce
retailciooutlook

Sionic Mobile: Pushing the Barriers of Mobile Commerce

Ronald Herman,  Founder & CEO, Sionic MobileRonald Herman, Founder & CEO
Loyalty rewards in the form of customized shopping offers or digital currency proportional to customers’ expenditure are common in retail business today. Using the rewards to make payments across any retail store not only motivates repeat customers but also increases retail sales numbers. Working towards enabling this for over 200 million loyalty app users across U.S. is Sionic Mobile, based in Atlanta, GA. “Loyalty for us is what helps consumers the most,” says Ronald Herman, Founder and CEO, Sionic Mobile. The company has a record of deploying seamless mobile payment solutions successfully, enabling customers to pay retailers through loyalty apps of their choice. To achieve this, they have implemented strategic partnerships with several retailers having loyalty apps of their own, integrating their customer data and the loyalty rewards earned by them, with its commerce platform which ‘pushes payments to the back-end’.

At its core, Sionic Mobile is based on a cloud-based ION Commerce Engine™ (ICE) and GeoSense® Beacon network. Utilizing JP Morgan Chase payment processing, the ICE payment and loyalty platform is easily integrated with popular payment terminals and Point of Sale (PoS) systems, supporting mobile payments from most iOS or Android devices besides bank-issued credit or debit cards. ICE simultaneously maintains two ledgers—one for tracking consumer payments and the other for updating perks and freebies merited by consumers, proportionate to their payments—both integrated at the back-end. For consumers unaware of the exact app containing rewards to make the payment, beacons emit long range signals, welcoming mobile customers with reminders. Short range signals, at a distance of three feet from PoS, automatically launch the appropriate app and generate a 3-digit code on shoppers’ mobiles for making payments, following which the second ledger is immediately updated with rewards. This helps in the faster clearing of queues at stores.
Merchants implementing this solution also become a part of the Mobile Rewards Marketplace™—a cloud-based web and mobile app solution—under which Sionic Mobile has helped several SMB retailers with speedy sign up, low-cost, bulk-rate mobile payments, and merchant controlled rewards.

We create merchant-specific business metrics that help their app and retail partners obtain habitual spending traits of consumers, based on time, day, and geographical data


Mobile Rewards Marketplace allows merchants to enjoy the support of analytics at no additional cost. “We create merchant-specific business metrics that help their app and retail partners obtain habitual spending traits of consumers, based on time, day, and geographical data,” notes Herman. This information is shared with retailers to individualize rewards, savings, and perks to each consumer, depending on their spending patterns, which Herman opines, lowers the gap between retailers and shoppers.

In its aim to bring retailers and consumers closer, Sionic Mobile has ventured into futuristic designs, as well. For General Motors, Sionic Mobile is working towards turning infotainment screens of cars into potential touch points of commerce. It involves enabling consumers to tap on screen icons which would guide them to retail stores based on geographical navigation features and support the payment through General Motors’ account and earn more rewards. “Configuring infotainment screens as touch points for retail shopping, takes mobile commerce far beyond hand-held devices,” states Herman.

Forging ahead, Sionic Mobile intends to reach out to the international mobile commerce market, as a part of bridging the gap between consumers and retailers. Hence, the company is seeking to partner with more players in financial and retail communities to create new revenue models. Sionic Mobile believes that the best way to future-proof its operations is to strengthen existing relationships. With the right plans in place, the company is all set to occupy the number one position soon.

Sionic Mobile News

Algo-Logic Systems Launches Third Generation Black Diamond Rackmount Data Acquisition system

SAN JOSE, Calif.- Algo-Logic Systems, a recognized leader in providing hardware-accelerated, real-time, networked data processing, today announced availability of its Third Generation Black Diamond Rackmount (BDR-3) measurement and monitoring system. The BDR-3 system collects data from precisely synchronized analog channels and processes the data with advanced state-of-the-art Field Programmable Gate Array (FPGA) technology. It connects to a real-time Key Value Store (KVS) and to AlgoCentral cloud to provide real-time data analytics, processing, and graphing.

The BDR-3 acquires data from all types of analog sensors to record temperature, motion (acceleration), pressure (air, water), power (current, voltage), and more by recording 15 precisely synchronized channels with 24-bit resolution. The system includes an advanced 10th order filter to eliminate noise from signals.

Combining the high-performance Black Diamond Rackmount system with Algo-Logic's data-center hosted service, AlgoCentral, provides customers with secure, cloud-based, real-time data for mining, analytics, inference, and visualization services on demand. AlgoCentral also allows users to notify them via alerts when critical events of interest occur, access recorded data, generate reports, view graphs and selectively share pertinent information with their end customers via their laptops, tablets or mobile devices.

• Available analog sensors: Acceleration, tilt, mass-flow, optical, piezo, temperature, torque, chemical, electric current, electric potential, magnetic, moisture, humidity, fluid velocity, position, angle, strain, speed, pressure, force, density, fluid level, proximity.

• System Precision: Analog inputs with 24bit resolution sampled with GPS time stamping and disciplined oscillator

• New features: Digital signal processing with 10th order reconfigurable filtering using Xilinx Zynq FPGA, redundant storage, 1U form factor, dual mode operation for Key Value Store (KVS) and stream recording.

• AlgoCentral Cloud Connectivity: Secure, real-time access to data for mining, charting, trend analysis, real-time analytics and alerting.

The BDR-3 system is ideal for monitoring the health and integrity of critical assets in connected cities, power generation systems (turbines, solar), communication systems, industrial automation, critical infrastructure (buildings, bridges, towers, piers, dams, pipelines, tunnels), and chemical processes and pipelines for oil and gas.

Cadence Announces Industry’s First Verification IP for USB4

San Jose, Calif. - Cadence Design Systems, Inc. (NASDAQ: CDNS) announced the availability of the industry’s first Verification IP (VIP) in support of the recently announced USB4 standard. The Cadence® VIP for USB4 enables engineers to develop standard-compliant system-on-chip (SoC) designs, completing functional verification of the design with less effort and greater assurance that the SoC will operate as expected.

“Cadence is an active member of the USB Implementers Forum (USB-IF) and supports the expansion of the USB ecosystem by providing the VIP and tools for developers to design to the newest USB standards,” said Jeff Ravencraft, USB-IF President and COO. “Support from member companies like Cadence helps reduce the barriers to adoption of new USB protocols and enables innovative products from new industries to enter the market.”

The USB Promoter Group announced the pending release of the USB4 specification, based on Intel’s Thunderbolt protocol. This enhances the transfer of both video and data, while doubling total available throughput to 40Gbps. Cadence developed the new USB4 VIP based on more than a year of collaborative work with early adopters of this new specification. The collaboration with early adopters has led to the availability of a proven and mature verification IP that reduces design risks and shortens the implementation of the new standard. Additionally, the Cadence VIP for USB4 includes TripleCheck™ technology, which provides users with a verification plan that is linked to the specification and a comprehensive test suite to ensure compliance with the USB4 specification.

“Cadence has supported the development of the new USB4 standard through our participation in the standards committee, and our work with early adopters enabled us to provide a solid and comprehensive verification solution for this emerging protocol,” said Paul Cunningham, corporate vice president and general manager of the System & Verification Group at Cadence. “By offering the first-to-market VIP for USB4 as part of the Cadence Verification Suite, we’re enabling early adopters to ensure their advanced designs for mobile, consumer and display applications comply with the specification while achieving IP verification closure.”

“Cadence’s development of verification solutions for USB4 is a key step forward for the development of compliant designs and ensuring the continued growth of the Thunderbolt ecosystem based on USB open standards,” said Jason Ziller, General Manager of Client Connectivity Division at Intel.

“Our team has successfully utilized the Cadence VIP for multiple standards, including for the DisplayPort standard and previous versions of the USB specification,” said Anant Singh, VP of Engineering at Kandou Bus. “The Cadence solution for USB4 is critical to our development of industry-leading products to support the need for faster data speeds for high-performance applications.”

Cadence VIP for USB4 is part of the Cadence Verification Suite and supports the company’s System Design Enablement strategy, which enables system and semiconductor companies to create complete, differentiated end products more efficiently. The Verification Suite is comprised of best-in-class core engines, verification fabric technologies and solutions that increase design quality across a wide variety of applications and vertical segments, providing the best verification throughput.

Carbon Black Announces Keynote Speaker Lineup for CB Connect 2019 in San Diego

Waltham - Carbon Black (NASDAQ: CBLK), a leader in cloud-delivered, next-generation endpoint security, today announced three keynote speakers for CB Connect 2019, the company’s premier customer and partner event. This year’s event will take place June 4-5, 2019 at the Hotel del Coronado in San Diego.

**Register for CB Connect by March 29 to take advantage of early bird pricing and save 20%**

The #CBConnect19 keynote lineup features:

Brent Gleeson, Navy SEAL Combat Veteran

Brent Gleeson is a Navy SEAL combat veteran with combat tours to Iraq and Africa. Upon leaving SEAL Team 5, Brent turned his discipline and battlefield lessons to the world of business and has become an award-winning entrepreneur, bestselling author, acclaimed speaker and consultant.

Georgia Weidman, Founder and CTO at Shevirah and Bulb Security LLC

Georgia Weidman is a serial entrepreneur, penetration tester, security researcher, speaker, trainer, author and angel investor. She is the author of “Penetration Testing: A Hands-On Introduction to Hacking” from No Starch Press. She holds a master’s degree in computer science from James Madison University as well as CISSP, CEH, and OSCP certifications.

Eric O’Neill, National Security Strategist at Carbon Black

Eric O’Neill is a former FBI counterterrorism and counterintelligence operative who helped capture the most notorious spy in United States history, Robert Hanssen. The remarkable true events of his life are the inspiration behind the critically acclaimed dramatic thriller “Breach,” and are the focus of his new book: “Gray Day.” He founded The Georgetown Group, a premier investigative and security services firm, and is a national security attorney and corporate security consultant.

The full speaker lineup features a number of Carbon Black experts, customers and partners, with more than 28 breakout sessions that will address best practices for modernizing and consolidating endpoint security in the cloud. Sessions span across four tracks, including: “Threat Landscape,” “Technical,” “CISO Sessions,” and “Product Strategies.”

CB Connect 2019 will also offer attendees the opportunity to become certified on Carbon Black products via an onsite certification program. Prior to the conference, Carbon Black will hold its annual CB Developer Day on June 3, 2019 designed to provide expert users with the opportunity to learn about advanced API and integration techniques. Read More

Carbon Black Announces Integration with Chronicle’s Backstory Security Analytics Platform

San Francisco - RSA CONFERENCE -- Carbon Black, a leader in cloud-delivered next-generation endpoint security, today announced a collaboration with Chronicle as part of a broader industry effort to help customers improve visibility of, and response to, cyber threats.

Chronicle's recently announced security analytics product, Backstory, is a global platform designed to help enterprise customers analyze the massive amounts of security telemetry they generate every year. By collaborating with Chronicle, Carbon Black is committed to integrating with Backstory. The goal is to empower joint customers to be better able to investigate incidents, hunt for threats and respond to attacks within their networks.

As cyberattacks are stopped via Carbon Black's endpoint security solutions and predictive data modeling, Chronicle uses the data to analyze months to years of attack information, as well as determine patterns across time. The desired result is simpler, faster and more cost-effective security analytics.

"Organizations generally lack the visibility, scale and speed required to analyze massive amounts of security data quickly and effectively," said Michael Viscuso, Carbon Black's Co-Founder and Chief Strategy Officer. "With Backstory, we believe Chronicle is raising the industry bar for security analytics when it comes to speed and scale. Combined with Carbon Black's insightful endpoint data, Chronicle presents an opportunity to bring the advantage back to defenders."

Stronger Cybersecurity through Big Data and Analytics

The integration combines Carbon Black's comprehensive endpoint detection and response (EDR) data with Backstory, offering security teams a way to more quickly and effectively investigate security alerts and take immediate action.

As an endpoint security leader with more than 15 million global endpoints under management and more than 5,000 global customers, Carbon Black's endpoint security platform sees and processes billions of endpoint security events per day. Within Carbon Black's technology, endpoint activity is continuously recorded, hampering an attacker's ability to remain undetected. With this data, Carbon Black's customers and partners are able to stop more attacks, earn actionable visibility across the enterprise and simplify their security and IT operations.

"As a global platform designed to analyze enterprise security telemetry, Backstory provides more value to customers when it's integrated with other key technologies within the customers' networks," said Ansh Patnaik, Chronicle Chief Product Officer. "We believe our integration with Carbon Black gives customers a broader, more accurate view of threats within their networks." Read More

Helix Semiconductors’ MxC 200 DC-DC Power ICs to be Distributed by Digi-Key

With the inclusion of Digi-Key, Helix Semiconductors’ MxC 200 DC-DC Power ICs will be distributed globally.

FREMONT, CA: In order to distribute its products globally, Helix Semiconductors, a fabless power semiconductor company, entered into a worldwide distribution agreement with Digi-Key Electronics, a global electronic component marketer. Following the terms of the settlement, Digi-Key will distribute Helix Semiconductors’ capacitor MxC 200 family of highly-efficient 15W DC-DC powered configurable integrated circuits (ICs) globally. Read More